THE ALUNA FOUNDRY

Transformation systems that hold.

Strategic systems design for leaders operating in high-complexity environments — where execution matters more than ideas.

What Aluna Does

Strategic systems design at the layer beneath execution.

The Aluna Foundry designs transformation systems that leaders can own, operate, and evolve.

We work at the unseen layer beneath execution — where structure, ownership, and reality determine whether change holds or collapses.

We do not deliver advice.
We design systems that endure.

The Current Entry Point

The Aluna Intensive

Map what's real. Design what holds.

A diagnostic-first strategic intensive for leaders who need clarity that holds under execution — without outsourcing responsibility.

What It Is

A time-bound strategic diagnostic

The Aluna Intensive is a time-bound strategic diagnostic designed to:

→ map operational reality
→ surface constraints and friction
→ design system logic
→ transfer ownership of thinking

This is not coaching.
It is not advisory-on-call.

Direct. Systems-first. Outcome-aligned.

Methodology Anchor

Applied through The Aluna Cycle™

The Intensive applies Phases 1–3 of The Aluna Cycle™ — Aluna's proprietary transformation system.

A fixed-scope engagement designed for clarity, not dependency.

How It Works
1
Phase 1 — Awaken

Diagnose what is actually happening.
Deliverable: Strategic Reality Report

2
Phase 2 — Align

Establish strategic direction, priorities, and decision criteria.
Deliverable: Strategic Alignment Charter

3
Phase 3 — Architect

Design the systems, structure, and sequencing required to support execution.
Deliverable: Custom Aluna Cycle™ Roadmap

4
Phase 4 — Activate (client-led)

You implement the roadmap.
We've designed it for your reality — not an ideal state.

5
Phase 5 — Refine

We reconvene once execution produces real data.
Deliverable: Refinement Report

Engagement Snapshot
Scope
Intensive (Aluna-led)
3 wks
Client-led activation
4–8 wks
Refinement session
1 wks
Total timeline
~8–12 wks
System Outputs
Strategic sessions
1.5–2 hrs each
Strategic Reality Report
Awaken
Strategic Alignment Charter
Align
Custom Aluna Cycle™ Roadmap
Architect
Refinement Report
Refine
Total deliverables
4 System Outputs
Investment
$18,000
Fixed scope · Designed for transfer of ownership, not dependency
This engagement is intentionally finite.
Ownership & Boundaries

Clarity, not dependency

We design the systems
You own the decisions and execution

No implementation services included
No ongoing support implied

Additional support, if required, is scoped separately.

Frequently Asked Questions

Clear boundaries. No ambiguity.

How is this different from consulting?

We don't deliver recommendations you file away. We design systems you can own and operate. The thinking becomes yours — not ours.

When does Phase 4 activation begin?

When you have the capacity to act. The roadmap is designed so activation can begin immediately or be sequenced deliberately.

Do you implement the systems for me?

No. We design what needs to hold. You build it. Implementation support, if required, is external.

Is ongoing support available?

The Intensive is a defined engagement. Ongoing or fractional support is discussed separately, if appropriate.

Deeper Context

Not required to engage in the work. Available if you want the thinking beneath the structure.

Who This Work Is For

Structural decision points.

The Aluna Intensive is designed for leaders and organisations at a point of structural decision.

This typically includes moments where

complexity is increasing faster than existing systems

decisions carry disproportionate weight or risk

execution depends too heavily on individuals

existing processes no longer reflect reality

a new venture, platform, or system is being designed and must hold from day one

This applies across founder-led organisations, established businesses, and high-stakes programs.

Working requirements

Aluna works best with leaders and organisations who:

→ operate in high-complexity environments

→ value ownership over delegation

→ can act once truth is visible

Aluna does not work with clients seeking:

→ validation instead of clarity

→ quick fixes

→ outsourced responsibility

The Strategic Clarity Call

Complimentary 30-Minute Strategic Clarity Call

A focused conversation to understand where you are — and whether The Aluna Intensive is the right next step.

What to expect

→ You outline your current context

→ I ask questions to clarify what actually matters

→ Together, we decide on fit and next steps

What this isn't

→ A sales pitch

→ Free consulting